Corporate Social Responsibility
Reinventing together our professions in the service of an innovative and more responsible customer experience
The Corporate Social Responsibility (CSR) strategy called "Planète Barrière" structures and integrates environmental and societal issues within the Group's businesses.
Founded over a century ago, the Group attaches particular importance to human values and respect for the environment. It aims to offer its customers a high-end experience imbued with conviviality.
This approach is driven by Governance and embodied by all teams.
Within the Hôtel Barrière Les Neiges, a Sustainable Development Referent, a true conductor, works on the deployment of the CSR strategy through multiple actions and partnerships enhancing our territorial roots.
Customers, teams, communities, suppliers, partners... All stakeholders are engaged through a constructive and cooperative approach.
The "Planète Barrière" strategy 2025-2027 is based on three pillars:
the Environment, Social, and Governance
Our commitments
Our initiatives
Les Neiges supports initiatives that have a significant impact on the environment and society, whether it's projects in the field or educational initiatives focused on environmental awareness and solidarity.
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Café Joyeux
To offer more responsible services and raise awareness about disability, Les Neiges has been supporting Café Joyeux for several years. Café Joyeux is a solidarity enterprise with the mission of integrating people with mental and cognitive disabilities through work, professional training, and social interaction. Its ambition is to change perceptions about disability and promote social interaction by providing employment opportunities in a regular work environment for individuals who are distant from the job market. To support this enterprise, Les Neiges offers Café Joyeux capsules to its customers.
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Soap recycling
Used soaps find a second life thanks to the solidarity association Unisoap, while contributing to humanitarian causes. This more sustainable and supportive initiative aims to fight against waste and provide access to hygiene for the most deprived. Thus, more than 3.1 tons of soaps have been recycled at the Group level in 2024.
We are committed alongside The GoodPlanet Foundation by offering our customers the opportunity to offset the carbon footprint of their stay. This philanthropic support is donated to the Goodplanet foundation whose mission is to raise awareness among all stakeholders about major environmental challenges. To this end, the Foundation implements on-the-ground initiatives focused on five major themes: biodiversity preservation, sustainable agriculture development, promotion of clean energies, waste management, and environmental education. These projects, deployed worldwide, help improve the state of our planet, enhance the quality of life of the communities involved, and combat climate change.
We actively support the initiatives of the association Mountain Riders by participating in mountain cleaning actions several times a year and through raising awareness among our youngest guests, thus affirming our commitment to mountain tourism that respects nature and its ecosystems.
Les Neiges supports the association Les Bouchons d'Amour" by collecting plastic caps to finance the acquisition of equipment for people with disabilities. Barrière is also involved in the association "Comme les Autres," providing comprehensive support to disabled people following an accident in life. This includes access to rights, support for socio-professional integration, housing support, encouragement for mobility, and access to sports, culture, and leisure to change perceptions.
The hotel also partners with the company Mégo, a key player in the circular economy with real expertise in recycling cigarette butts and transforming them into urban furniture.
Every year, Les Neiges participates in the Earth Hour events created by WWF by turning off all non-essential lights. This symbolic act highlights the urgency of preserving our planet by dedicating 60 minutes to its protection. Customers are informed of this initiative, thus raising awareness of the crucial importance of this cause to ensure the future of future generations.